**Expressions of Interest** Step into a highly niche and growing category in the wine industry — a direct-to-consumer business offering tailored experiences through a proprietary wine-matching quiz. With premium branding, streamlined operations, and a scalable infrastructure already in place, this is a rare opportunity to take a distinctive lifestyle brand to the next level. Built with growth in mind and designed to operate with minimal owner input, this online platform delivers both emotional appeal and commercial scalability.
Key Features: - Behavioural profiling quiz that custom-matches customers to curated wine packs - Premium fully customised WooCommerce store with full automation (Klaviyo, Stripe, 3PL) - Strong lifestyle brand with on-trend packaging, content and identity - National fulfilment handled via third-party partner – fully relocatable - Eco-conscious sourcing from boutique Australian wineries - Growing organic customer base and strong SEO foundations -Ultra-low-cost operational model with no commercial lease in place
Growth Potential: - Launch digital ads (Meta, Pinterest, Google Shopping) - Collaborate with influencers and gift-based marketing channels - Expand into events, weddings, corporate gifting and retail stores - Introduce subscription tiers, bundle offers and branded accessories - Explore licensing or white-labelling options for other markets
The vendors’ preference is to proceed via a share sale arrangement, with the holding entity structure retained and full operational control and IP transferred to the buyer. However, they remain open to exploring all genuine proposals, including a full business acquisition.
For more information, contact Tina Tzanopoulos on 0401 067 488 or via email at tina@absolutebb.com.au.
Australia 
